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Omni-channel Retail and Supply Chain Working Together for a Competitive Advantage by Paul Myerson

Omni-channel Retail and Supply Chain Working Together for a Competitive Advantage by Paul Myerson

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About this ebook

This book describes the impact of omni-channel marketing on the supply chain and logistics functions and is intended to help management meet the needs of not only today's ever changing world but to anticipate what may be required in the future to achieve superior customer service, profitability, and a competitive advantage.

Ebook details
Format
PDF
Language
English
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