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Solving Complex Decision Problems: A Heuristic Process

Solving Complex Decision Problems: A Heuristic Process

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About this ebook

This book offers a decision making procedure to help managers in companies, non-profit organisations and public administration solve problems. It focuses on problem analysis, on developing solution options and on establishing the decision making matrix.

About the Author

Late Prof. Dr. Richard Kühn was the founder and former director of the “Institute for Marketing and Strategic Management” at the University of Bern. He worked as member of the Board and business consultant for important Swiss companies. He is the author of numerous publications in marketing and strategic management.

Author Rudolf Grünig, Richard Kühn, Anthony Clark (Translator), Claire O'Dea (Translator), Maude Montani (Translator)
ISBN-13 9783662538142
Publisher Springer-Verlag New York, LLC
Publication Date 06/13/2017
Page Count 193 pages
Ebook details
Format
PDF
Language
English
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